Jawhart Al Sharq Sweets

Jawhart Al Sharq Sweets states that it was established in 1975 by Mr. Sobhi Amin; it now trades as Hussam Subhi Ameen & Partners Co. and is based in downtown Irbid in northern Jordan, with branches serving customers. The company presents itself as a brand keeping alive the heritage of authentic, traditionally made Arabic sweets. Its website says the range covers baklava, ma'amoul, kunafa and cakes, and it lists its packed baklava collection: Baklava Mix with pistachio in 750 g, 1,000 g and 1,500 g packs and as a gift box, Esh Al-Bulbul (bird's nest) with pistachio or cashew, Asieh and Mabroumeh (Borma) with pistachio, and red and white Balloriea, in 1,000 g packs, plus seasonal gift packaging for holidays and occasions. The company states that its quality team supervises every stage from raw-material selection to packing and dispatch, and that obtaining HACCP and ISO 22000:2018 food safety certification allowed it to reach foreign markets; it says it aims to expand to Europe, Asia and America. It is listed in the Jordanian Exporters Directory 2025-2026 published by the Amman Chamber of Industry, under Arabic & foreign sweets.