Noor Africa Trading Co. Ltd

Noor Africa Trading Co. Ltd is a Sudanese company that says it was established in 2022 as an integrated company combining industry, trade and essential services, operating in industrial production, export of agricultural crops, import of food products, flour distribution and the supply of pharmaceuticals and medical supplies. Its website lists three country branches: the Sudan branch in Port Sudan, Red Sea State (former Chamber of Commerce building, third floor), a branch in Dar es Salaam, Tanzania, and one in Dokki, Cairo. The company says it ensures continuous supply to the local market through effective supply-chain management and organized, ongoing distribution to its customers among traders, distributors and food manufacturers. In flour, it states that it is committed to professional distribution services backed by an effective logistics network that delivers products on time, meeting the needs of bakeries, food factories and traders. Its website gives separate contact numbers for its agricultural crops and foodstuffs department and its flour distribution department. The company states that its import operations cover a wide range of essential food products that meet local market needs, including various types of flour, vegetable cooking oils, biscuits and pasta, as well as other high-demand food products, and that it selects leading global suppliers for high quality at competitive prices. In flour distribution it operates under its owned trade name Al-Nilain Flour Mills, and it is also an authorized agent for Rotana Flour Mills, marketing and distributing its products. The Rotana range shown on the website has twelve items, including Rotana Yellow, Blue and Orange flour in 25 kg packs, Sunbula Brown, Golden, Orange and Green flour in 25 kg packs, yellow and blue flour in 10 kg packs, premium and premium special flour in 1 kg packs and Turkish instant yeast, plus a 50 kg two-speed dough mixer. The company also exports Sudanese crops including sesame, peanuts, gum arabic, watermelon seeds, lentils, kabkabi, green cumin and cotton to markets in the Middle East, Europe and Africa. It states that its vision is to be one of the leading companies in industry, trade and essential services and to contribute to a more stable future with enhanced food and health security, and that its mission is to provide high-quality products and services with transparency and sustainability while building long-term partnerships. Besides food, the company owns the Al-Talaa plastic products factory and a healthcare arm, Noor Africa Medical.