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Alpro Plant-Based Drinks
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Alpro Plant-Based Drinks

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Product description

Alpro is a brand of plant-based dairy-alternative drinks and products, shown by the company in its chilled range and on both its retail and foodservice brand lists. The company lists it as distributed in Kuwait and highlights plant-based category leadership among its success stories.

Product details

CategoryBeverages
Kuwait Proteins

Kuwait Proteins

distributor• KW Kuwait• Member since 1982

Kuwait Proteins presents itself as a go-to-market and brand-scaling partner for fast-moving consumer goods in Kuwait. The company states that it was established in 1982 and is a subsidiary of Sadita Holding, which it describes as a diversified group operating across FMCG, healthcare, logistics, IT and international markets. It is headquartered in the Subhan Industrial Area and describes its model as an "integrated commercial engine" combining strategy, execution, data and people, rather than distribution alone. The company says it provides 100% nationwide coverage across all of Kuwait's governorates through modern trade, co-operatives, traditional trade, key accounts, hotels, restaurants, cafés, bakeries and pastry shops, e-commerce and quick-commerce platforms, with a 24-hour delivery commitment. Its site cites more than 700 employees, including 285 in sales, 290 in logistics and 150 merchandisers at points of sale, a fleet of more than 70 delivery trucks including chilled and frozen vehicles, and more than 160,000 sq ft of frozen, chilled and ambient warehousing. It distributes frozen, chilled and ambient products spanning food, beverages, bakery ingredients, wellness and performance nutrition, and its brands page shows about 30 partner brands: in frozen and chilled McCain, Alpro, Frico, Al Ahram, Oceana, Keto, Mazzoni, Premier, Mima Gardens, Pallermo, Siniora and Dutch Meadows; in ambient Quest, St Dalfour, Grenade, CSM Ingredients, American Garden, Sweet'N Low, Sugar In The Raw, Yamama, Aromia, Arzco, Dole, Aldia, Jana Lubnan, Giffard, Majestic, Rawaby, Lady Diana and Raw Bites. Its foodservice division offers culinary, bakery, pastry, beverage, dessert and frozen solutions to hotels, restaurants, cafés, bakeries, caterers, cloud kitchens and food manufacturers. The company states that it is ISO 22000:2018 certified for warehousing, distribution and food safety, holds general import licence no. 48007, and has been recognised as an "Employer of Choice" and a "Best Place to Work". It describes itself as first to launch high-growth categories such as plant-based products, high-protein foods, functional beverages and better-for-you foods, and its success stories cover building Kuwait's leading frozen fries brand, creating the plant-based category leader and scaling functional snacking. It also runs a commercial kitchen for recipe development and product trials with customers, and says it is a pioneer in gelato and soft-serve solutions.