Panzani Pasta

distributor• Qatar• Member since 1964

Qatar National Import & Export (QNIE) presents itself as a food importer and leading FMCG distributor in Qatar, headquartered in Doha. The company says it was founded in 1964 as a small operation selling imported food items and has since expanded its product and international brand portfolio to become one of the country's leading FMCG distributors. Its logo identifies it as a W.L.L., and it belongs to Alwatania International Holding, a diversified Qatari group active in FMCG distribution, food manufacturing, logistics, technology and real estate. The company says it runs a fully integrated distribution network that controls the supply chain from import and storage to final delivery, with multiple warehouses, a large fleet and a dedicated workforce, climate-controlled infrastructure and cold-chain distribution for dairy and chilled products. It serves modern retail from hypermarkets and supermarkets to convenience stores, traditional neighbourhood groceries across Doha, wholesalers, and food service including all categories of hotels, fine-dining, casual-dining and quick-service restaurants and catering companies. Its site lists among its clients Al Meera, Carrefour, Family, LuLu, Masskar, Monoprix, Rawabi, Safari, Saudia and SPAR. The group states that its logistics arm, Qatar Logistical Services, operates ten hubs and more than 150 vehicles. The company groups its portfolio into four lines: dairy and chilled, dry and ambient grocery, frozen food including proteins and convenience foods, and confectionery and snacks. Its site lists categories including meat, seafood, poultry, cold cuts, beverages, coffee, tea, bakery, chocolate, ice cream, frozen vegetables, rice, pasta and canned food. Brands shown include Panzani, Puratos, Belcolade, Toblerone, Daim, Boncafé, Tiffany, London Dairy, Quanta, Oreo and Cadbury ice cream, the rice brands Sunwhite, Punjab Garden, Lotus Rice and Parliament, as well as Aseel, Rafael Salgado, Picon, Rastelli Foods Group and Schmidt Seafood. The company presents itself as a market-entry partner for international brands in Qatar, offering global sourcing, market intelligence and pricing, management of food safety approvals and import documentation, account management, and marketing and promotional support. Its affiliates include Arla Foods Qatar, a joint venture with Denmark's Arla Foods whose brands the group names as Puck, Lurpak and Kraft, and Tazweed, which specialises in FMCG and commodities wholesale. The site displays Bureau Veritas certification marks for FSSC 22000, HACCP and ISO 22000.