Primo Café (Kamal Natsheh Est.)

Primo Café states that it has produced and packed coffee blends and instant hot beverages since 2005, when its founder, engineer Kamal Natsheh, opened a small Italian coffee-machine shop in Amman. In 2010 it moved to Jabal Al-Jofeh and began manufacturing instant hot-beverage powders and paper cups, and in 2015 it set up a second plant in Marka for roasting. It says production now covers 1,500 m² with two production lines and three packaging lines, processing over 5 tonnes a day. The Primo range covers Turkish, Arabic and Saudi coffee, instant black coffee (100 g and 200 g jars), 2-in-1 and 3-in-1 mixes, cappuccino (plain, caramel, vanilla, hazelnut, sugar-free), mocha, hot chocolate, sahlab, karak tea, ginger with milk, strawberry with milk and coffee creamer, packed as sticks, ready “Primo on Go” cups, 1 kg bags and bulk packs to customer order. A second brand for instant dry food (since 2019) includes lentil soup, koshari and noodles. The company states that the Marka plant allows customised private-label blends and serves export demand; it also supplies and services coffee machines. It is listed in the Jordanian Exporters Directory 2025–2026 of the Amman Chamber of Industry.