Trusted companies everywhere

Manufacturer

A long-established Syrian food brand founded in 1980 (Sarhan Bros.), specialising in natural food industries with authentic taste and practical quality. It produces tomato paste and ketchup, pomegranate and pepper molasses, natural vinegar, jams, rose and blossom water, sauces, pickles, grape leaves, canned foods and apricot leather. Its products are made from selected fresh ingredients with no unnecessary additives and are exported to more than 12 markets worldwide.

distributor

Jordan• Amman

Unipal General Trading Company is an Amman-based company that presents itself as one of the leading full-service FMCG distributors in Jordan. It is a subsidiary of the Unipal Group, established in 1994 by the Arab Palestinian Investment Company (APIC); the company's site describes APIC as an investment holding company with subsidiaries in Palestine, Jordan, Saudi Arabia and the UAE, whose trade and distribution arm includes Unipal and whose manufacturing arm includes Siniora Food Industries. Unipal says its services cover full route-to-market management, distribution, supply chain and logistics, through to in-store execution. The company says it operates four distribution centres: two in Amman (food/cold storage and non-food), one in Irbid and one in Aqaba. The Amman centres cover 17,500 sqm with capacity for more than 19,000 pallets, with special storage areas for chilled and frozen products and a 45-day safety stock. A 36-person shipping team runs 28 trucks delivering within 24 to 72 hours of an order, plus 14 vans working mainly in the food and confectionery division. It states that its products are found in more than 10,000 points of sale, more than 4,000 of them covered directly, and that it serves traditional stores and groceries, modern trade, wholesalers, pharmacies, cosmetics stores, roasteries, creperies and HoReCa, with more than 320 employees. The company says it works with more than 20 leading global suppliers and more than 60 brands. Its Our Brands page shows food brands including SunRice rice, Nadec dairy, Siniora, FrieslandCampina and Rainbow milk, Al Alali, Heinz, Mars Wrigley and its Wrigley, Extra and Starburst brands, Hershey's and Reese's, Arcor, Lotus Biscoff, Lago, Breitsamer honey, Kean and Sunwhite. The company states that it applies Unipal Group systems derived from P&G's global distributor systems and complies with P&G quality-assurance standards, fully implementing their 19 key elements. It uses SAP, Tableau and mobile-sales tools, has dedicated sales teams for each business line and channel, a trade-marketing unit and a key-account team. It says it is a member of the Amman Chamber of Commerce, sums up its values as leadership, ethics and people, and describes its mission as being the number-one value-added, full-service FMCG distributor in the markets where it operates.

distributor

Jordan• Amman

ZEIDAN Trading Agency presents itself as a B2B supplier of seafood, sushi and Japanese ingredients and frozen food products in Jordan, based in the Wadi Al-Seer area of Amman. Its logo and site carry the words "Since 1974", and it describes itself as an established trading presence built over decades serving professional food-service buyers. The agency says it focuses on wholesale supply to professional kitchens and names four customer groups: hotels (for their kitchens, banqueting and day-to-day operations), restaurants, sushi restaurants, for which it organises a Japanese pantry and specialised frozen ingredients, and catering and food-service businesses. Its site lets buyers request a quotation from each product page and contact the team by phone or WhatsApp. Its published catalogue lists 28 items in three categories: seafood (frozen Atlantic salmon fillet and smoked salmon from Norway, tiger prawns from Vietnam, sea bass fillet from Turkey and calamari rings); prepared frozen seafood (breaded butterfly shrimp, breaded calamari rings, breaded fish fillets and fish fingers from Vietnam, white-fish burger patties and a frozen seafood medley); and sushi and Japanese ingredients (nori sheets, soy sauce, rice vinegar, wasabi paste and tempura flour from Japan, sushi rice from Italy, panko breadcrumbs and imitation crab sticks from Thailand, orange tobiko from Iceland, pickled ginger, sesame seeds, dried wakame, furikake seasoning, edamame, glazed unagi fillet and gyoza dumplings). For each item the catalogue gives the country of origin, pack size and storage (frozen, chilled, dry or ambient); the origins named include Japan, Norway, Vietnam, Thailand, Turkey, Italy, Iceland, India, China, Spain and New Zealand. The site does not name any brands, certifications or warehouse and fleet figures, and it does not publish an email address.

distributor

Jordan• Amman

George & Sami Khoury & Co. (GSK) presents itself as a leading Jordanian importer and distributor of specialty foods and consumer goods for the retail, wholesale and food service sectors. The company states that it is a family-owned business established in 1952 with a long history of supplying FMCG to the Jordanian market; it is based on Zanubia Street in Marka, Amman, on a 24,000 sqm site, with a team of around 250 employees. The company says its headquarters and warehouses share one site in the heart of Amman between Jordan's two largest cities (Amman and Zarqa), with modern dry, chilled and frozen storage totalling 10,000 sqm, and a fleet of 60 trucks equipped for dry, chilled and frozen goods covering all governorates, cities and villages of the Kingdom. Its business is divided between Modern Trade, Traditional Trade and HoReCa, and its sales team includes managers for wholesale, retail, cash vans, key accounts, tenders and HoReCa, together with representatives and in-store merchandisers. The company states that it works with 16 international brands. Its site lists among its partners Nestlé; Mazola (corn oil, sunflower oil, mayonnaise, vegetable ghee and salad dressings manufactured in Saudi Arabia); Foster Clark's of Malta (baking powder, corn flour, custard, crème caramel, cake mixes, essences, food colourings, jelly and instant drink powders); Masafi water; Kikkoman soy sauce; Chef West (white and apple cider vinegar, hot sauce and ketchup); Diamond Calrose rice from California; Abu Kass basmati rice from India; American beef from American Foods Group; Milo sardines from Morocco; and Camel Qamar Al-Din from Syria. The company sums up its mission as delivering superior value and market-trusted products that fit the Jordanian market, and says its strategy rests on top-line growth, strong positioning of its brands, portfolio diversification and cost optimisation while ensuring quality and sustainability. It describes Milo as the number-one selling Moroccan sardine brand in Jordan and Camel as the number-one selling Qamar Al-Din brand in the Jordanian market, and states that its American Foods Group beef complies with halal standards and that certificates can be provided.

distributor

Jordan• Amman

First Modern Company for Agriculture and Trade, known as FMC, is a Jordanian company headquartered in Amman. It says it imports frozen and processed foods and distributes them in the Jordanian market as a one-stop trading company offering complete food solutions, while also farming fresh vegetables and fruit on its own farms in the heart of Jordan. It describes itself as a multi-function company that not only distributes but also farms, and says it aims to be the best food importer in Jordan. The company says its services focus on procurement of goods and delivery to partners, and that it imports to supply the market's bulk product needs, under the B2B motto 'high quality and ready for delivery'. It targets traders, food companies, agents, brokers, hypermarkets, mini markets, grocery stores, warehouse stores, hotels, restaurants, cafés and hospitals. It states that it distributes to most branches of the top hypermarket chains in the major cities of Amman, Irbid, Zarqa and more, targets the top wholesalers in Amman and Irbid, and serves catering and hospitality customers. The company shows six categories on its website: frozen French fries (straight cut, 7/7 thin cut, crinkle cut, steak house cut, spiced and skin-on wedges, roasted diced potatoes, potato slices and coated fries), frozen fruit and vegetables (peas, peas and carrots, mixed vegetables, broad beans, spinach, minced molokhia, okra, mango, strawberry and pomegranate), frozen dairy (mozzarella and cheddar), frozen chicken (leg quarters, breasts and shawarma chicken), condiments (ketchup, mayonnaise, mustard, barbecue and hot sauce) and fresh fruit and vegetables. It says it imports from trusted partners in the Netherlands, Belgium, Denmark, Poland and Egypt. The company describes itself as an import and representation company that markets frozen products from different brands to distributors in Jordan, offering them exclusive distribution of its entire range in their area, support with marketing plans and representation at fairs. It says its vision is to expand and become a reliable distributor to Arab countries, and its mission is to support food security in Jordan and contribute to the expansion of the frozen food market in the Middle East.

distributor

Jordan• Amman

Al-Ertiwaa presents itself on its website as a premier importer and distributor of high-quality food and beverage products, committed to delivering excellence to restaurants, hotels and specialty retailers. Its office is in Amman at 292 Al-Hurriah Street, Al-Muqabalein, Al-Ertiwaa building, 2nd floor, office 23. The website does not give a founding year. The company says its logistics ensure timely delivery and product integrity from port to plate. Its website defines three customer segments: HoReCa, supplying food and beverage products to luxury hotels, fine-dining restaurants and boutique cafés; retail chains, saying its products are featured in upscale grocery stores and specialty food shops; and corporate and event catering, providing curated selections for corporate events, weddings and other special occasions. The site gives no details of branches, warehouses or the governorates covered. The company presents four product groups: imported gourmet foods such as cheeses, olive oils, spices and condiments; beverages, including premium still and sparkling mineral water and non-alcoholic drinks such as juices, teas and soft drinks; organic and sustainable options, covering organic, non-GMO and sustainably sourced products; and private-label products. The site features Goccia Blu Italian still and sparkling water. The company says it sources from trusted suppliers across Europe, Asia, the Americas and beyond, and that its products undergo rigorous quality control checks. The company says its vision is to be the leading provider of gourmet food and beverages, known for exceptional service and a premium range, and its mission is to bring the world's finest flavours to its clients while ensuring quality, sustainability and satisfaction. It states that it works to reduce its carbon footprint through eco-friendly packaging and sustainable sourcing, supports fair trade and ethical practices in its sourcing regions, and intends to become eligible for certifications such as USDA Organic, Fair Trade and ISO, without stating that it holds them yet.

distributor

Jordan• Mahis

Arab United Food (AUF) says it has been committed since 2005 to importing quality food products for retail and food-service clients in Jordan, and that it is a member of the Gourmet Hub Group, combining global sourcing expertise with local market knowledge. It is based in Mahis, Municipality Street, Plaza complex near the Psychiatric Hospital, and its slogan is There's a U in everything we do. The company states that it delivers across Jordan to retail and food-service clients with a dedicated team and dry, chilled and frozen warehouses and trucks; its website cites 1,500 m2 of warehouses, 60,000 customers and operations in five countries. It says it sources from 25 countries through weekly air shipments and regular dry, chilled and frozen sea containers, represents more than 90 brands, and that its French company U-Group, founded in 1991, gives it access to the full range of products available at the Rungis market in Paris. The site groups its range into a Dairy Corner, Deli Selection, Seafood Selection, Everyday Groceries and Premium Meat. Its brands include Mutti Italian tomato products, St. Dalfour fruit spreads, Riso Gallo risotto rice, Colavita balsamic vinegar, Volys turkey cold cuts, the cheeses of Boursin, Ile de France, Latteria, Le Rustique, Saint Agur, Saint-André, Chavroux, Chaumes, Cambozola, Papillon, Etorki, Dodoni, Granarolo, Henri Willig, Rambol, Tartare and Soresina, Manchego from Alimentias, Brema filled pasta, Koukakis yogurt, Maldon salt, Urbani truffles, Al Taghziah basterma and Thomas Foods meat. The company says its mission is to introduce quality food products and inspire new ways of enjoying them, that it keeps expanding its range and investing in marketing, and that it aims to grow its presence across Lebanon, Jordan, Qatar and Kuwait. The group also includes U-FOOD, Benina Qatar, Benina Kuwait and U-Group, and the company states that it is certified under ISO 9001:2015 for total quality management.

distributor

Jordan• Amman

Al Zanbaka Est. presents itself as a leading full-service distributor of fast-moving consumer goods in Jordan, based on Zeid Ben Ad Dathenah Street in Al-Muqabalain, Amman. The company says it was established in 1971 as the Ali Diab Al Zoubi Company and renamed Al Zanbaka in 1991; its logo today carries the name Hesham Ali Diab Al-Zoubi & Partners Co. with the words 'Since 1971'. The company says its team of over 200 people works in management, sales and marketing, warehousing and distribution, and that it covers one of the largest retail, foodservice and wholesale networks in Jordan, serving more than 5,000 clients including hypermarkets, large grocery stores, mini markets, wholesale outlets, hotels, restaurants and cafés, and van sales. It has an 8,000 m² dry warehouse, a 3,000 m² chilled and frozen warehouse and a 2,000 m² sorting and repackaging facility, a fleet of 31 delivery trucks, 8 vans and 35 sales vehicles, and cites over 700 SKUs. The company says it represents over 30 agencies in food and non-food categories; its brands page shows American Garden, Pasta Zara, Weetabix, Mission, Hero, Sweet Baby Ray's, Alpen, Ken's Foods, Acorsa olives, Domino sugar, Anjar, Mother's Recipe, Ajinomoto, Cantadora, Pastificio Bragagnolo, Özmen Un, Polen Gıda and Anker Food, and its profile also names Dupont d'Isigny and Chico. It describes itself as a leader in nuts, dried fruits and pulses, procuring almonds, walnuts, pistachios, cashews, hazelnuts, pine nuts, pumpkin seeds and pecans from the United States, Chile, Vietnam and Eastern Europe. Its agro-commodities page lists suppliers including Setton Farms, La Nogalera, Chase Pecan, Horizon Nut, Crain Walnut, Victor Packing, Hoang Son and Long Son. The company sums up its approach as commitment to client satisfaction, target- and results-oriented work, transparency to build trade confidence, and control of the supply chain from source to warehouse to delivery. It also carries non-food brands such as Royal Oak charcoal and cat food, not covered on this page.

distributor

Jordan• Amman

Yousef Nader & Sons Co. Ltd. is a Jordanian company based in Amman on Al Lawzeh Street in Al Yasmin, which describes itself as a wholly owned, full-service distributor of fast-moving consumer goods serving the Jordanian market since 1955. The company says it grew from modest beginnings into a household name with a large market share in the sugar industry and has become the go-to company for well-known local and international brands, with a team of about 250 people spanning sales, logistics, warehousing and marketing. The company states that it operates 34,000 m² of warehousing and storage for food and non-food products, 700 m² of which is refrigerated down to -20°C, located to cover the main cities of Amman, Zarqa, Irbid and the port city of Aqaba. Its fleet of 75 delivery trucks of various types, including 7 refrigerated trucks, operates across Jordan. It says it serves retail, wholesale and food-service segments throughout the Kingdom, takes part in HORECA events, tastings and product launches, and runs a modern packing plant for PE and PP bags of sugar, rice, grains and legumes, as well as vinegar and cooking oils. The company's 2024 catalogue covers sugar and salt; rice; legumes and bulgur; oils and fats (sunflower oil, canola oil, Al-Nabulsi olive oil and vegetable ghee); dairy (Brio triangle and cheddar cheese, Aphrodite Cyprus halloumi and milk powder); tea; seafood (Sunny Sea and Del Mar tuna and sardines, and frozen seafood); and beverages (Caesar and Frutail juices, Bison and Cade energy drinks). Brands shown include Savola's Al Osra sugar, Indus Valley rice, Bragg products from the US, Brownie Brittle, Al Ghazal pasta from Modern Flour Mills, and Cetris. The company also sells its own brands, chiefly New Land, whose catalogue covers canned fruit and vegetables, pickles and olives, sauces and dressings, spices, syrups, breadcrumbs, breakfast cereals and popcorn, and the Nader brand for sugar and rice; the catalogue also features La Casa condiments, canned goods, hot dogs and peanut butter. The company says it was named "Distributor of the Year" and received a "Market Share" award for Al Osra sugar from its partners at Savola Foods; its vision is to be the first choice for food distribution in Jordan, and it lists its values as integrity, excellence, commitment, courage and customer orientation.

distributor

Al Ezz Trading and Distribution Co presents itself as a Syrian FMCG food trading and distribution company headquartered in Damascus. Its website states that it was established in Syria in 2007 and has grown from an FMCG distributor into an importer and distributor of high-quality food products and general merchandise, specialising in food, beverages, oils, fats and sugar for the retail and wholesale markets. It describes its vision as delivering the right products to the right customers on time through a reliable distribution network. The company says it has 4,000 m² of warehouse facilities, a team of 36 people and a truck fleet, and that it covers around 37,000 convenience stores. It serves wholesale, retail, HORECA and traditional channels and publishes coverage rates of 71% for wholesalers, 100% for hyper- and supermarkets, 68% for HORECA and 92% for convenience stores. Its stated coverage area is Damascus, Daraa, Sweida, Aleppo, Idlib, Hama, Homs, Latakia, Tartus, Deir ez-Zor, Raqqa, Hasakah and Qamishli, and it handles market analysis, sourcing, financing, forecasting, purchasing, warehousing, transport and fleet routing in-house. Its portfolio covers food, beverages, oils, fats, sugar and commodities. The site says it works with brands and trading houses including Unilever, Mazola, Durrah Sugar, Aseel, Mumtaz, Unikai, Junet, Ali Cafe, Cargill, Sucden, ED&F Man and Louis D. It shows Saudi-made Mazola oils, ghee, mayonnaise and ranch products, sugar from the Durrah refinery in Yanbu, and Junet and Unikai juices distributed through retail and wholesale channels. The company says that since 2012 it has shifted its focus to staple commodities because of the import ban on most finished products, and now imports about 30,000 tonnes of sugar a year through trading houses such as Cargill and Sucden, from origins including Egypt, Morocco, Algeria, India, the UAE and Brazil, plus about 7,000 tonnes of medium- and long-grain rice a year. The company states that it has launched a packing business under its own private label with a capacity of 7,000 tonnes a year for products such as sugar, rice, bulgur and lentils. Its stated mission is to be a leading FMCG importer and distributor while ensuring quality, value, customer satisfaction and sustainable growth, and it says it aims to strengthen its position among Syria's top distribution companies by importing leading brands and building long-term partnerships with regional and international suppliers.

distributor

Zad Land is a Syrian wholesale food trading and distribution company with its head office and warehouses in the Industrial Zone of Homs. It describes itself as a distribution company specialised in importing and distributing international and national products, building long-term partnerships and providing the best products to the highest quality standards in the Syrian market, and presents itself on its website as 'the official agent of international and national products in Syria – Homs'. The company says its distribution fleet covers all governorates and that its wholesale sales and distribution team provides shops and businesses with price quotations and delivery schedules for every governorate; it works Saturday to Thursday and accepts shipping orders around the clock. Its website includes a wholesale store with merchant accounts listing items by the carton with available stock, organised into groceries, drinks, cheese and dairy, snacks and frozen-food departments, plus cleaning and personal-care products. Its brands page shows 32 approved brands. Food brands in its catalogue include Americana (mortadella, frozen burgers, sausages, nuggets and chicken strips, plus cakes, Swiss rolls and cookies), American Garden (mayonnaise, ketchup, mustard, salad dressings, barbecue, pizza and pasta sauces, peanut and almond butter, syrups and microwave popcorn), Nabil (kibbeh, samboosek, burgers, marinated chicken, lasagna, frozen vegetables, pepperoni and salami slices), Nada (flavoured milk, milk cocktails, juices and high-protein Greek yoghurt), Elle & Vire (fruit and Greek-style yoghurts and dairy desserts), Captain Fisher (shrimp), Mersin (cheddar, mozzarella, akkawi, halloumi, labneh, cooking cream, frozen potatoes, spices and tortilla bread), Banvit (frozen chicken), De Cecco and Ottima (pasta and sauces), Tat (sauces and pickles), Joker (rice), Croco (crackers), Mr. Brownie, Sante and Go On (granola, muesli and bars), Alicafe and Gourmet (coffee), Aruba (baking powders and hot drinks), Granja San Francisco (honey), Luvig (oat and almond drinks), Grenade and Snickers Hi-Protein, and Milaf, Boom Boom and Uludağ (drinks). The company says it believes good distribution starts with clear communication and reliable service, and that its approach rests on a practical selection of brands its partners know, ongoing partnership with suppliers and business owners, and organised supply that meets the needs of local trade, under the slogan 'From Syria… to every market'.

distributor

Saudi Arabia• Jeddah

Binzagr Company states on its official website that it is among the largest and leading FMCG distributors in Saudi Arabia and the GCC, and that distribution is the foundation of a business that traces its history to 1881 in Jeddah, when it began trading on the ancient routes between Europe and the East; it says it has completed more than 130 years of continuous service. It is headquartered in Jeddah and describes itself as a highly efficient sales and distribution company. The company says its sales force of more than 1,000 covers all trade channels: large wholesale customers, key supermarket accounts and national and regional retail chains through a dedicated Modern Trade unit; the wholesale and semi-wholesale segment; self-service and small grocery stores through a retail van force; and special accounts such as pharmacies and small eateries. The site cites about 20 branches in the Kingdom and two in the Gulf (Dubai and Bahrain), served from its Central Distribution Center in Jeddah, a multi-temperature fleet carrying ambient, chilled and frozen products, and around 115,000 pallet positions across the Kingdom handling temperatures down to -28 °C. Its Food Service division, formed in 2007, has branches in Jeddah, Riyadh and Dammam and serves restaurants, hotels, caterers, bakeries, central kitchens and coffee shops. The group also includes Binzagr Logistics Company (BLC) and the transport arm Naqliyat. The company says it sells more than 1,500 SKUs across 28 categories and 55 leading brands. Its "Principals" list shows, in oils and ambient: Mazola, Kraft Heinz, Shahea, Abu Zahra, Nakhlatain, Hanaa and Maxim; in beverages: Lipton, Jacobs Douwe Egberts, San Pellegrino, Acqua Panna, Power Horse, Harvest and Star Cola; in chilled and frozen: McCain, Hershey's, Igloo, London Dairy and Tiffany; in dairy: Fonterra; and in sauces: Kikkoman and Red Rooster. It also distributes home and personal care products for Unilever, Dabur and Kenvue, and has been the official distributor of Dunlop tyres since 1958. The company describes Unilever as its longest-standing and most valued principal, and offers third-party logistics (3PL) with Ministry of Health-approved warehouses, RFID, WMS and SAP systems. Its stated core values are integrity, collaboration, empowerment, agility and performance. The site reports that CEO Sheikh Ahmed Binzagr received the Saudi Top Achievers Industry Excellence in FMCG Distribution award.